The Full Stack Leader

How Automattic communicates across the world

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An excellent explanation for how Automattic practices clear communication even with 1,500 people spread across dozens of time zones.

Via “Tools & Thoughts for Leaders” by my teammate, Paolo Belcastro:

Using chaos to communicate order

…two things inevitable: communication had to be text-first (that’s why the writing culture is so important to us) and asynchronous.

We don’t fight chaos—we embrace it.

Read Paolo’s post for all the details on how a text-first culture is the key to asynchronous communication. Including why we’ve added in some extra chaos back in, on purpose.

AUTHOR & TAGS

Lance Willett
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One response to “How Automattic communicates across the world”

  1. Elizabeth Willett Avatar
    Elizabeth Willett

    The idea of text-first and asynchronous communication across different
    languages and geographies makes sense. Also, the need for chaos and
    spontaneity. My recent CBE Board meeting was on Zoom rather than
    in-person. There was plenty of text-first and time to digest it, but no
    chance to interact informally other than a committee meeting.

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