The Full Stack Leader

Why video quality matters (published July 26, 2024 on the Mux blog).

“Why video quality matters” might sound like a trivial and pointless question for a blog post, like a slowly pitched softball or bowling with bumper…

What even is “video quality”?

Why quality matters, and what you can do about it.

I love this short post from Mux on video quality. Here’s why it’s effective:

• A useful working example of “full-stack” thinking from the high-altitude strategy (“why this matters”) to the specific technical details (“how to verify the evidence yourself”)
• Ties in concrete data with stories as evidence to make the case for better quality as a driver of business growth
• The author, Jon Dahl, separates the hard parts from the obviously simple parts
• The combination of human behavior plus technical explanation helps break down the system into understandable parts—using first principles—which helps get to a definition of quality that is easier measure and more likely to be repeatable across other systems

See also: What is perceptual quality?